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Odmah uklonjena reklama Kendall Jenner koja je razbesnela ceo internet

https://youtu.be/dA5Yq1DLSmQ

Juče objavljena reklama za Pepsi u kojoj Kendall Jenner prekda snimanje i pridružuje se protestima na ulici i policajcu nudi limenku bezalkoholnog pića u znak pomirenja, izazvala je ogromnu buru na internetu i lavinu negativnih komentara na društvenim mrežama.

Tenziju među korisnicima interneta izazvao je posebno kraj reklame i poruka da jedna limenka može ujediniti protestante i policiju, kada je skoro svakodnevna realnost i odnos pripadnika vlasti u SAD-u prema demonstarntima drastično drugačija.

Na Twitteru se pojavilo hiljade komentara o kontroverznom TV spotu.

https://twitter.com/BRANDONWARDELL/status/849371484128673794

https://twitter.com/wokeluisa/status/849419150028091393

https://twitter.com/ParkerMolloy/status/849425299867660288

https://twitter.com/JosephKahn/status/849409604433870848

https://twitter.com/RonanFarrow/status/849407386502778884

Nakon brojnih pritisaka, predstavnici Pepsija su odlučili da povuku spornu reklamu, uz objašnjenje: Pepsi je pokušao da pošalje globalnu poruku jedinstva, mira i razumevanja. Očigledno samo promašili cilj i izvinjavamo se zbog toga“.

Oni svoje izvinjenje nisu poslali samo svetu već i mladoj manekenki, koja je i sama naišla na mnogo negativnih komentara. „Takođe se izvinjavamo i Kendall Jenner koju smo doveli u ovu situaciju“, rekli su čelnici Pepsija.

Jennerova je pre nekoliko dana izjavila da je ‘počastvovana’ što je novo zaštitno lice ovog napitka, ali izvor blizak rijaliti zvezdi kaže da je ona sada ‘očajna’ zbog ovakve reakcije javnosti. „Ovo je prva kontroverzna kampanja u kojoj je ona učestvovala. Iako nije imala ništa sa produkcijom i porukom koju je reklama poslala, krivica je pala na nju, jer je ona zaštitno lice“, rekao je izvor za Entertinment Tonight i dodao da ovo svakako neće uticati na razvoj njene karijere.

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