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Kylie i Kendall Jenner prodavale lažne slušalice, Apple ih tuži?

Kylie i Kendall Jenner samo su jedne od na desetine influenserki koje su na Instagramu promovisale i podsticale prodaju lažni AirPods slušalica.

Novinari BBC Click-a su u velikom istraživanju otkrili da su na desetine popularnih ličnosti promovisale jeftine kopije popularnih slušalica kompanije Apple, koje se prodaju po ceni od 150 do 250 dolara.

Iako su iz kompanije Apple potvrdili da ove slušalice krše njihova intelektualna prava, dodali su da neće podizati tužbu protiv slavnih sestara.

Iz Appla su dodali da „pomno prate“ sve influensere koji su promovisali ove slušalice, što znači da se oni više neće naći na listi poznatih koji besplatno dobijaju proizvode ove kompanije u zamenu za promociju.

Istraživanje je pokazalo da su influenseri promovisali sajtove na kojima se ove slušalice prodaju, a anonimni prodavci proizvode šalju direktno iz Kine.

Ovakve proizvode je, u prvi mah, nemoguće prepoznati kao lažne, ali se od Applovih razlikuju po pakovanju, ali i brendingu.

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